Mark de Paola was literally born into a photo studio on Cahuenga Blvd in Los Angeles and grew up splitting time between Los Angeles and New York. Mark's earliest recollections are of watching photoshoots and being completely immersed in the fashion books and periodicals of the time, Vogue and Harpers Bazaar. Mark's photographic foundation is the works of his father Alessio, Richard Avedon, Irving Penn, Bert Stern, and Art Kane.
Mark's vision is best described as a combination of reportage, fashion, and beauty. It has always been Mark's objective to capture a natural beauty in a setting where a model's personality is allowed to flourish while a story is being told.
Mark's very first assignment was a magazine cover image of actor Henry Fonda. While working in New York, Los Angeles, and Milano, Mark would go on to shoot countless campaigns, editorials, and covers, including those for Vogue Mexico and Vogue Spain.
Mark's story telling still style quickly translated to motion/ television commercials where Mark directed/shot several hundred spots including those for Anheuser-Busch (aired on Super Bowl), Giorgio Perfume (exhibited in Museum of Modern Art N.Y.), Donna Karan, Neutrogena, English Ideas Cosmetics, Sony Cybershot, Century 21 Real Estate, Ford Motorsports, Toyota, Ducati Motorcycles, Kawasaki Jet Skis, and many more; all with an eye for style and realism.
De Paola continues to work with select clients around the world combining his artistic sensibilities. Mark's work is included in fine art photographic collections, both public and private, around the world.
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