Lens Correction and B&W Conversion

Here is a short tutorial and how I use Lens Profiles and corrections in Adobe Lightroom. I also quickly demonstrate how I utilize Nik Silver Efex Pro to convert a color image in a black and white photograph.



Discover what Adobe Lightroom 4 has to offer you and your photography by clicking on the link below. Download the free full-function trial version today. 


And take advantage of the a 14-day free trial of Squarespace to create your own photo website and blog. Click below to get started. 


The Candid Frame #161 - Jeff Sedlik



Jeff Sedlik is a photographer, director, educator, publisher, expert witness and consultant. A leading authority on image licensing, copyright and the business of image licensing, Sedlik is President of the PLUS Coalition, past President of the APA, and a Professor at  the Art Center College of Design. You can discover more about the PLUS Coalition and register for free by visiting www.PLUSregistry.org

Jeff Sedlik recommends the work of Herman Leonard.


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The Candid Frame #154 - Valerie Jardin

Valerie Jardin is a versatile photographer who shoots interiors and architecture where the details tell the story. She also photographs food and loves working with culinary artists on location. Portraiture work gives her the opportunity to photograph people in their environment and capture their true personality.

She also has a passion for street photography, writing and educating other photographers. Her articles appear regularly in the Digital Photography School online magazine and she teaches workshops including a street photography through the street of Paris. You can discover more about her and her work by visiting her website and blog

Valerie Jardin recommends the work of Jim Brandenburg


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5 Reasons Why Not to Become a Professional Photographer



A lof of people consider becoming a professional photographer. So, there are are no shortage of tips and suggestions for making such a leap. However, here is a list of 5 reasons you shouldn't use as impetus for going pro.

1. You hate your job. 
Being in a job that is not fulfilling and challenging is its own unique level of misery. If Dante had ever worked in a cubicle, he would have likely added another circle of Hell to his epic poem. But being in a state of misery and loathing it is not often the best state of mind for making a life change. Making a living from something you love involves making thoughtful and informed choices that will change the rest of your life. Making an impulsive choice based on such strong feelings might not result in the best decision-making, particularly when all that thinking is negative. Though your unhappiness can serve as the inspiration to make a change, it's your well-considered plan which will eventually lead you to successfully improve your professional situation.

2. You Think You'll Have More Time to Shoot 
If you are struggling finding time to shoot with your current 9 to 5, you're going to find it even more difficult when you are working 24/7 to build and sustain your fledgeling photo business. With your current role, you are responsible only for one job (regardless of how frustrating or onerous you feel about it), but there are other people at the business that handle the rest of it including accounting, sales, inventory, receptionist. All those hats end up piled on your head, meaning that you have less time to do more work. If you find time  with the job you currently have to go out and shoot, especially personal projects, you'll likely not only be able to continue this practice when you go pro, but it will likely make your free time that much more enjoyable and gratifying.

3. You Think You're Going to Become Rich
There are easier ways to become wealthy than becoming a professional photographer. Some of these even involve choices where you don't break any laws and don't risk sharing a jail cell with a guy named, "Meat". Though making a living from doing something you love can be vey gratifying, the work involved from procuring the job, creating the images, delivering the work and getting the client to pay you makes you feel like you earned every penny. The only way to achieve long-lasting success is to think of yourself as a business. And though it seems antithetical to a creative life, it's the kind of thinking that allows you rise above the tens of thousands of camera slingers who hang a sign outside of their home office and call themselves a "pro" but who only succeed in working twice as hard, but making half as much.

4. You Want to be Your Own Boss
There are definite advantages to this including someone not calling you on extending your 15 minute bathroom break. But the reality of being your own boss is that you are likely going to be the worst boss you have ever had. Now, you can't hide your oversights or omissions or your mistakes. You are ultimately accountable for everything that happens or doesn't happen. Though doing the laundry might make your signficiant other happy, it could simply be used as a distraction from the work that you really need to be doing to grow your business. Yes, your clothes may be clean and well ironed, but that will mean very little if you don't have any clients to get dressed for. If you need the fire underneath your butt to makes things happen, remember you are going to be responsible for gathering the kindling and lighting the match.

5. You're More in Love with the Idea of Being a Pro than Actually Being One
Sometimes, an unfulfilled fantasy is more gratifying than a fantasy made real. A dream manifested can be a wonderful thing, especially when it is the fulfillment of a lot of hard work. But it's the hard work that will take up the bulk of your waking hours and unless you can find that work satisfying and gratifying, you are going to have a hard time sustaining yourself between the time when you get to do what you love, making images. It's easy to get fooled by the glamour especially today in the era of the celebrity photographer, but photography is still a job, which will demand the best of you most days. That's both good and bad news.

Making the choice to go pro is giant leap of faith but the best things of life happen when you take a risk. The greater the risk of failure, the more satisfying the feeling when you succeed.

Just know where you are starting from. It really helps to figure out where you're going.